A group of forward-thinking professionals from Toronto's advertising, marketing, and creative industries, Ad Lounge is an organization that brings like-minded people to share stories, experiences, ideas and connections. As a member of Ad Lounge, Loop had the opportunity to do production design work for the Ad Lounge “Marketers Turned Authors” event. Loop produced all the animated graphics for the shows digital introduction and web videos, with spinning 3D effects to highlight the keynote speaker names and lower thirds for the Web content.